‘Squid Game’ Stock Skyrockets After a Season 2 Announcement by Netflix

Netflix has announced that the second season of the South Korean drama series, ‘Squid Game‘ will be released soon. According to Bucket Studio Co, stocks have risen by more than 24% in Seoul, while the Asian stock market has fallen.

In the first three months of this year, Netflix lost up to 200,000 subscribers and as a result, the company’s value dropped by $54 billion on April 20th, 2022. Its announcement of Squid Game 2 yesterday will most likely help it recover from this great decline in subscribers.

Netflix stock rises after squid game 2 release date announcement
Image Credit: Netflix

Squid Game, which is one of Netflix’s biggest series ever, is a Korean series in which some people who are in debt play deadly versions of what are supposed to be childhood games for the watching pleasure of VIPs. Upon its release on 17th September last year, it became a widespread series that was on the lips of many people for days, weeks, and even a few months.

The writer, director, and producer of Squid Game”, Hwang Dong-hyuk said that it took 12 years to show the world the first season of Squid Game, but just 12 days for it to be the most popular Netflix series ever. This shows how influential this series is. So it is understandable how its stock could spike that high following a Season 2 announcement.

Bloomberg also reports that following the announcement of Squid Game Season 2, Bucket Studio Co. which holds stock in the agency that represents the series’ lead actor, went up 24% in the stock. This happened on June 13, in Seoul.

However, for Netflix, it is not certain how much this new season would permanently help the company. There are speculations that people might just subscribe because of Squid Game, and when it ends, unsubscribe again.

Netflix stock rises after squid game 2 release date announcement
Image Credit: Google

Expectedly, there is a lot of pressure on the producers and makers of this series right now, as they are trying to see that Season 2 is better than Season 1. This is what Hwang Dong-hyuk said.

“We are working on the script right now and making the form of the story. But there’s definitely a lot of pressure on how to make [Season 2] even better. I know that a lot of the different fans and audiences have enjoyed the series very much, but really we’re focusing on how to make it even more joyful to the global audience.”Executive producer, Kim Ji-yeon

Overall, this announcement of a Squid Game Season 2 has made a lot of its lovers happy, and they cannot wait for it to finally be released.

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